It sells the wrong thing
Ask for a new angle and say what to sell instead. Editing line by line keeps the angle you did not want. Rewrite this script around how it feels to use, not around the features.
Playbook · ChatGPT
Product video prompts to copy into ChatGPT.
Each prompt below is a message you can send as it is. Fill in the brackets, attach your photos if you have them, and ChatGPT does the rest with InstantClips. Every one stops at the script, so nothing is made until you say go.
A plugin for ChatGPT
Add it to ChatGPT → Free to start. Add the plugin, sign in once.
A prompt for each situation
Replace the words in brackets with your own, then send the message.
You only have photos
Attach the photos and give the product a name. ChatGPT asks you to choose the brand when it cannot tell, then brings back the script.
Here are photos of [product name]. Write the script for a short video ad from them, and do not make it until I have read it.
You have a product page
Paste the link instead. The photos, the price and the description come from the page, so there is nothing to attach.
Make a video ad for this product: [link]. Show me the script first.
You want the UGC-style look
Name the format. Creator review, talking head, product test and tutorial are formats InstantClips knows by name.
Make it a creator review with a phone-shot feel: someone at home telling a friend why they use it.
The ad has an offer
Give the offer word for word. The ad says it and shows it on screen at the end, and you see both in the script first.
Say this and show it on screen at the end, word for word: "20% off this weekend with the code WEEKEND."
You want something to test
Ask for different formats, not just new first lines. A different format gives you a genuinely different video to test against the first one.
Script three videos for this product, each in a different format, so I can see which one works.
You need a certain length or shape
Say how long the video should be and whether it is vertical or square. The script is written to fit, and if you change either one later, it is written again.
Make it 15 seconds and vertical.
You liked the last one
Ask for another take. It follows the same script and comes out as a new video.
Make another take of the last video with the same script. Show me the cost before you generate it.
When the script is not right
Three fixes, one message each.
A fact is wrong
Correct the product first, then rewrite, so the new script is written from the right facts. It comes in a gift box now. Add that to the product, then rewrite the script.
The voice is off
Change the brand voice once, and every future script for that brand follows it. Make the brand voice warm, practical and short, and use it for every script from now on.
Different formats, from three other products
Boots on a wet crossing, gold cuffs at a coffee break, a slow pass over a shirt's weave. More in the examples library.
These prompts work once the InstantClips plugin is added to ChatGPT. That takes one sign-in.
Add it to ChatGPT →Video prompts in ChatGPT: common questions
Do these prompts work in other assistants?
Most of them work in any assistant connected to InstantClips. Attaching photos straight to the chat depends on the assistant, and ChatGPT supports it. For a whole campaign, see our campaign prompts for Claude.
What goes in the brackets?
The product's name or its link, and anything the ad has to say. Keep notes short and plain. They go into the script as you wrote them.
Can a prompt spend credits by itself?
No. Every prompt here stops at the script. Credits are spent only when you approve a video, after ChatGPT has shown you the cost.
Can the video show my discount code on screen?
Yes. Give ChatGPT the code exactly as it should appear. The ad says it and shows it on screen at the end, and it is in the script for you to check first.
Try it on your product, free.
Not using ChatGPT today? Paste a product link here, or upload photos. No credit card needed.